Chapter 197 Still Too Poor
Chapter 197 Still Too Poor
Chapter 197 Still Too Poor
"Let's continue the topic we just talked about." The two casually ordered a pot of tea, and Mu Chen said directly.
"Mr. Mu, these are actually some of my ideas. If I want to promote them, it may be a little troublesome." Lu Ming thought for a while and said.
Muchen didn't answer, just looked at Lu Ming.
Lu Ming smiled wryly, he regretted telling Mu Chen about it.
Now the company is just getting started, if the spread is too big, it is very easy to get caught.
He knew that Mu Chen's capital chain was actually not particularly sufficient, and if he made a careless move, he might lose everything.
But looking at Mu Chen's appearance, he was obviously tempted.
"The current online channels are nothing more than real estate websites, plus some people who specialize in real estate self-media. These two types basically account for the vast majority, but these two types have one thing in common, that is, they only do real estate promotion. , to put it bluntly, whoever gives money will advertise for whomever, whether good or bad."
Mu Chen kept nodding.
In addition to websites, Lu Ming said that self-media, which can barely be called a channel for emerging industries, has played an increasingly important role in recent years.
For example, some well-known self-media "Pine Tree Commentary" in Linjiang, when Muchen was still in Xiyuan, he was once promoted by this kind of self-media.
The effect was beyond Muchen's imagination.
On the first day of logging in, Mu Chen's mobile phone WeChat almost exploded, and he received friend requests from one or two hundred groups of customers within a day.
Although it gradually decreased in the next few days, there were almost a thousand more customers in a week.
Although not all of these customers have made deals, at least they are interested.
Even if you didn't buy Xiyuan, you would buy something else.
This is the power of the self-media industry.
Customers follow blindly, especially many customers who want to buy a house. They don’t understand the situation, the market, or even the real estate.
Then the self-media promotion of Moments is a very important channel.
Of course, when they do real estate promotion, it is free in the early stage. After accumulating a certain customer base, they start charging.
The price is not low, ranging from 10,000+ to hundreds of thousands.
Some developers have to give, if not, others will post a few random articles, which will greatly affect customers' petitions.
All real estate projects have more or less flaws, and they only need to magnify these flaws, which can affect the transaction, or even destroy the real estate project if it is serious.
"These online channels, to put it bluntly, just provide customers with real estate information, but in our case, in addition to providing these confidences, we can also attract customers through certain discounts."
"For example, in Wangjiang Mansion, the points for distribution are three points. We take out one point, or even [-] points, and give it to customers. As long as customers purchase properties in Wangjiang Mansion through our channels, Then customers will definitely be interested." Lu Ming said.
"Of course, this is just an example. In practice, each real estate is definitely different, and the discount rate for customers is definitely different, but I think this idea is OK."
When Mu Chen heard it, he suddenly realized, he finally thought of what the flash of light was.
It is impossible for those real estate websites, or distributors, not to have thought of this idea, but they have no way to implement it.
It's very simple, they have no way to guarantee the monthly transaction volume of a single real estate.
No one can really predict the market.
It is possible to sell 100 sets last week and not sell one set this week.
If they do this, the pressure and the cost will be very high.
But Mu Chen is different. Because of the existence of the system, he can guarantee a basic transaction.
It is nothing more than a question of how much points are consumed.
Once you have the confidence, you can discuss the issue of distribution points with the developer.
For example, the Wangjiangfu project normally has three points. If you can ensure that you complete this month's task, but the points need to be increased to four points, Zhou Yang or the leader of Jiayang will agree.
Muchen thinks the answer is yes.
In this kind of market, paying back is the most important thing, and everything else can be compromised.
Then if this is one point more than others, they can completely give it to customers.
Even if it is only a house of 100 million yuan, one point is worth 1 yuan.
As for the customers, there is no payment at all, and there is a special person to recommend real estate for you, so why not do it.
"Yes, Brother Lu, this idea is very good, I think we can try it." Mu Chen said directly after thinking clearly.
When Lu Ming heard this, the wry smile on his face became even stronger.
"Mr. Mu, for this matter, I think we still need to think about it in the long term. We can finalize this plan first, but for the specific implementation, we still have to wait for the time to mature." Lu Ming said helplessly.
"To build this kind of website, the cost will be quite high, plus the information about the real estate we want to list, and the specific points we need to discuss with the real estate, all these tasks must be done, and these tasks require a lot of Our current funds may be far behind, and in one year, we will have to set up an electric call, which will cost a lot of money, and our cost accounting must be carefully considered."
Mu Chen was slightly startled.
What Lu Ming said is absolutely reasonable. He only has a few hundred thousand on him now, and even if the commission is offered next month, he will probably only have a million or so on him.
The monthly capital, plus the salary of the staff, may reach over [-] yuan. We also need to build a call team and expand the store.
Then this 100 million is completely a drop in the bucket.
Seeing Mu Chen's pensive look, Lu Ming breathed a sigh of relief.
"Besides, this matter is just a matter of the two of us summarizing what it will be like and what problems will arise in the future. We also have to make a plan and do a market survey. If we really decide to do this, it will definitely take a lot. The starting price is estimated to be 1000 million." Lu Ming said quickly.
Although Mu Chen gave him a lot of autonomy, he still didn't want to disagree with Mu Chen's intentions, so he discussed everything with Mu Chen, and he would not act arbitrarily.
The best thing is to meet a boss who can listen to opinions.
"Well, indeed, let's wait for a while until we are officially on the right track." Mu Chen sighed and said helplessly.
If this website can really be built, it will definitely do more good than harm for him. Not only can Mu Chen earn a lot of money, but the most important thing is to master the customer channels. Later, he will build a sales team and develop the company. The customer channel is definitely enough for him to complete the mission goals he has set.
To put it more seriously, it could even allow Mu Chen to monopolize the entire market channel.
I work overtime at the end of the month, very busy.A new month, I hope everyone will continue to support! !Thanks!
(End of this chapter)
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